Firm unveils app to deepen women’s financial inclusion

The investment banker and founder of FinTribe, Jennifer Awirigwe, has reiterated the organisation’s mission and commitment to making savings, investment, and financial literacy easy and accessible to Nigerian and African women seeking financial independence.

FinTribe’s boss said this in Lagos during the launch of the FinTribe mobile app, described as an innovation that gives women a unified platform to save, learn, invest, and connect.

Awirigwe stated that the app marks a milestone in the organisation’s mission to make saving, financial education, and investing more accessible to women across Africa and the diaspora.

She added that the app is built to help women save, learn, invest, commune, and build wealth by bringing together tools that were previously scattered across different touchpoints into one seamless experience for FinTribe’s community of over 20,000 active members across 43 countries.

According to her, the key features of the app, which is now on the Google Play Store and Apple App Store, include auto-debit savings, investment tracking, instant document requests, financial literacy on the go, and community and tribe rooms.

“Long before financial inclusion for women became a conversation people were having, we were already building the infrastructure for it with women’s wealth journeys in mind, not just their spending.

“With the app, every woman who joins us can build wealth on her own terms, at her own pace,” she said.

The Head of Marketing at FinTribe, Sandra Adebayo, noted that the app reflects the organisation’s commitment to meeting women where they are, building their financial confidence, and encouraging their participation in the capital markets.

“For a lot of our members, FinTribe has always been more than a savings platform; it’s a community they trust with their financial journey. With the app, we wanted to make sure that trust translates into convenience.

“Whether it’s setting up a savings plan on auto-debit, learning through our Wealth Builders Academy, tracking an investment, or requesting a document for a visa or job application, everything now lives in one place,” she said.